FEU Institute of Technology

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Jela Mae F. Ventura

Associate

Subscribes to the belief that design solutions are best approached with empathy first.

Manila, Metro Manila · FEU Institute of Technology

14 Followers

Personal Information

Short Biography

Lej is a passionate and experienced Creative with a proven track record of successfully leading art direction for projects; a firm believer that design solutions are best approached with empathy for the audience first. At present, she has started a career in the academe and works as a Full-Time faculty under the Multimedia Arts Department at FEU Institute of Technology.

🛠️ Skills

Graphics and Layout

Expert (85%)

Video Editing

Expert (90%)

Motion Graphics

Expert (90%)

🎓 Educational Qualification

Masteral · Aug 2018 - Sep 2024

Master of Arts in Multimedia Arts

Multimedia Arts · Mapua University - Makati

Tertiary · Jun 2009 - Mar 2013

Bachelor of Science in Information Technology major in Multimedia and Computer Animation

Multimedia and Computer Animation · Ateneo de Zamboanga University

👔 Work Experience

FEU Institute of Technology logo

FEU Institute of Technology

Sep 2021 - Present (4 years and 7 months)

Full-time • Jan 2025 - Present (1 year and 3 months)

Assistant Professor 1

Multimedia Arts

Full-time • Apr 2022 - Apr 2024 (2 years)

Project Lead - Video Courseware Unit

Educational Innovation and Technology Hub

Full-time • Dec 2021 - Present (4 years and 4 months)

Faculty

Multimedia Arts

Part-time • Sep 2021 - Dec 2021 (2 months)

Faculty

Multimedia Arts

Globaltronics logo

Globaltronics

Jul 2013 - May 2019 (5 years and 10 months)

Full-time • Feb 2018 - May 2019 (1 year and 2 months)

Senior Motion Graphic Artist

Creatives

Full-time • Jul 2013 - Jan 2018 (4 years and 5 months)

Motion Graphic Artist

Creatives

🏆 Honors and Awards

1st Place - Motion Graphics Category

Issued by Ateneo New Media and Animation Festival on October 17, 2013

Proficiency in Arts (Gold)

Issued by Ateneo de Zamboanga University on March 29, 2013

1st Place - Motion Graphics Story

Issued by Ateneo New Media and Animation Festival on January 10, 2013

Finalist - Motion Graphics Category

Issued by Animahenasyon: The Philippine Animation Festival on November 29, 2012

📜 Licenses and Certifications

Adobe Certified Professional in Digital Video Using Adobe Premiere Pro

Issued by Adobe on April 03, 2024 - May 03, 2027

View Credential

Adobe Certified Professional in Visual Design Using Adobe Photoshop

Issued by Adobe on March 07, 2024 - June 28, 2027

View Credential

Adobe Certified Professional in Video Design

Issued by Adobe on March 07, 2024 - August 06, 2027

View Credential

Adobe Certified Professional Visual Effects & Motion Graphics using Adobe After Effects

Issued by Adobe on March 09, 2022

View Credential

Adobe Creative Educator Level 1

Issued by Adobe Education on January 13, 2022

View Credential

👨🏻‍🏫 Seminars and Trainings

Attendee

Research Journey: Motivation to Publication

Awarded by Educational Innovation and Technology Hub on November 07, 2025

View Credential

Speaker

Designing with Canva and Crafting Digital Parent Activities for Safe Online Learning: A 2 day-workshop

Awarded by Child Fund Philippines on November 23, 2024

View Credential

Speaker

Designing with Canva and Crafting Digital Parent Activities for Safe Online Learning: A 2 day-workshop

Awarded by Child Fund Philippines on November 09, 2024

View Credential

Attendee

Data Privacy Act Awareness Seminar

Awarded by FEU Tech Human Resources Office on August 07, 2024

View Credential

Attendee

Enhancing Physical and Mental Resilience in the Workplace

Awarded by FEU Tech Human Resources Office on August 05, 2024

View Credential

👥 Organizations and Memberships

Multimedia Arts Association of the Philippines - National Capital Region

Professional Member · December 01, 2021 - December 01, 2022

Research Publications

Powered by:

Conference Paper · 10.1109/hnicem64917.2024.11258660

Persona-Rama: An Explainer Video Series Advocating for Niche Affinity Spaces of Fanfiction, Furries & VTubers in the Filipino Digital Landscape

2024 IEEE 16th International Conference on Humanoid, Nanotechnology, Information Technology, Communication and Control, Environment, and Management (HNICEM), (2025), pp. 1-5

View Paper

Research on affinity spaces in the Philippines is lacking, namely the subjects-the online communities of vtubers, furries, and fanfiction. As such, the research objective includes to gain a better understanding of these affinity spaces, and implement them to the research's audience through informative explainer videos coupled with a narrative. There is also a digital campaign, and an animated music-video to act as a climax to the aforementioned narrative. The research is conducted in the perceived context of having these affinity spaces largely related to the nature of the multimedia space and contemporary world in general, as well as being related to the study of online community behaviors. Once project context and related literature are gathered, the output commences in production, then a formative evaluation is conducted, followed by a summative evaluation after sampling project demonstrations. The methodology used for the data gathering employs a mixed method approach, with a qualitative approach used mainly for interviews with experts on the fields, and quantitative on surveying the respondents about the project. Purposive nonprobability sampling will be used when dealing with quantitative data, purposive sampling for gathering substantial amounts of information from point persons, and Slovin's formula for unbiased samples respectively. The population sample will be gathered from third year students currently enrolled in the Multimedia Arts from FEU Institute of Technology, while clustering ages 16-25 in gen z. A majority of the data gathered from the evaluations yields satisfactory categories in surveys from summative testing, compared to a lower score on formative, which entails a success when deducing how audiences would learn more about these affinity spaces. Thus far, the research adds available academic information regarding these topics in the Philippine context, to which any interested party may source from.

Conference Paper · 10.1109/iset65607.2025.00056

Innovative Learning Frameworks Through Educational Video About Queer Filipino Women's Dating App Experiences

2025 International Symposium on Educational Technology (ISET), (2025), pp. 245-249

View Paper

This study investigates the dating app experiences of queer Filipino women during the COVID-19 pandemic to address the lack of representation and understanding of their unique narratives. Using a qualitative case study approach grounded in intersectional feminist methods, the research involved in-depth interviews with seven self-identifying queer Filipino women. Four key themes emerged: exploration and personal growth, app functionality and user experience, challenges in virtual interaction and safety, and shifting social dynamics. These findings were transformed into a five-episode motion graphics series, integrating visuals, audio, and aesthetics rooted in the research to offer a holistic presentation of the topic. The study highlights how dating apps, while promoting inclusivity and freedom of gender identity expression, continue to be influenced by traditional patriarchal structures. It also emphasizes the potential of multimedia as an innovative learning framework to amplify marginalized voices, particularly through participatory production methods for authentic representation. Further exploration of digital dating across various socioeconomic backgrounds and the continued development of inclusive educational tools are recommended to deepen the understanding of queer Filipino women's experiences within the evolving digital landscape.

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