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Design and Evaluation of an AI-Personalized Gamified Website for Cybersecurity Education in Business Management Programs

Proceedings of the 2026 9th International Conference on Computers in Management and Business, (2026), pp. 167-172

Abstract: As cybersecurity threats increasingly impact business operations, equipping future managers with foundational digital security skills is essential. This study presents the design and evaluation of an AI-personalized gamified website aimed at enhancing cybersecurity awareness among business management students. The platform integrates intelligent agents to adapt content difficulty, provide real-time feedback, and personalize learning paths based on user behavior. Gamification elements, including scenario-based challenges, progress badges, and interactive simulations, are embedded to improve engagement and retention. A pilot implementation across two higher education institutions measured learning outcomes, engagement metrics, and usability. Results indicate significant improvements in students’ cybersecurity knowledge, decision-making accuracy, and motivation compared to traditional instruction. The study contributes a scalable framework for integrating AI and gamification into business education, aligning with the evolving demands of digital business environments.

Recommended Citation

Tinga, A. S., Ramos, R. F., Angel, R. M. D., Magcuyao, J. P. H., & Calimbo, A. L. (2026). Design and Evaluation of an AI-Personalized Gamified Website for Cybersecurity Education in Business Management Programs. Proceedings of the 2026 9th International Conference on Computers in Management and Business, 167-172. https://doi.org/10.1145/3802463.3802489
A. S. Tinga, R. F. Ramos, R. M. D. Angel, J. P. H. Magcuyao, and A. L. Calimbo, "Design and Evaluation of an AI-Personalized Gamified Website for Cybersecurity Education in Business Management Programs," Proceedings of the 2026 9th International Conference on Computers in Management and Business, pp. 167-172, 2026. doi: 10.1145/3802463.3802489.
Tinga, Abricam Santillan, et al.. "Design and Evaluation of an AI-Personalized Gamified Website for Cybersecurity Education in Business Management Programs." Proceedings of the 2026 9th International Conference on Computers in Management and Business, 2026, pp. 167-172. https://doi.org/10.1145/3802463.3802489.
Tinga, A. S., Ramos, R. F., Angel, R. M. D., Magcuyao, J. P. H., & Calimbo, A. L.. 2026. "Design and Evaluation of an AI-Personalized Gamified Website for Cybersecurity Education in Business Management Programs." Proceedings of the 2026 9th International Conference on Computers in Management and Business: 167-172. https://doi.org/10.1145/3802463.3802489.

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