Abstract: The lack of sensitivity awareness towards disability is a major reason why it's difficult for persons with disabilities to participate in everyday life. Local researchers once described disability as more than an individual concern but rather a more complex social issue [8]. In a similar study conducted in Indonesia [11], it evaluated the Indonesian government's official Twitter accounts that advocated for disability awareness. With the initial findings recommending the use of media contents in the form of, photos, infographics, and illustrations to foster an increased citizen engagement, this research aims to explore the use of a digital campaign and broaden the variety of media content and platforms in raising Filipino sensitivity awareness towards Filipino persons with disabilities by reaching out to Filipinos in the digital space. This research uses both qualitative and quantitative data gathered through interviews, literature reviews, and other statistical data on disability related information from various government agencies. To evaluate the project's findings, the researchers conducted pre-interviews, formative and summative evaluation, surveys and reliability testing. The researchers concluded that the digital campaign plays a significant role in influencing and shaping the perception of an individual toward persons with disabilities.